SUPERBOWL SURPRISE
[COMMERCIAL]
The NFL's "Superbowl Surprise" project exemplifies its unwavering commitment to social impact. In collaboration with Athena and Neighborhood Film Company, the league, guided by Matt Canon from Da Media Gods LLC, crafted a powerful narrative showcasing community heroes and their transformative experiences with surprise Super Bowl 56 ticket giveaways. The video, reaching 27 million followers on the NFL Instagram page, underscored the league's influence as a platform for positive change. This viral sensation solidified the NFL's role as a catalyst for societal impact, further inspiring global audiences and garnering support for the league's meaningful initiatives.
Credit:
Editor - Matt Canon for Neighborhood Film Company
View fullsize
![]()
