[COMMERCIAL]

In Nike's latest heartfelt commercial, "Carry Me," WNBA superstar Elena Delle Donne shares an intimate bond with her older sister, Lizzie. The touching short film showcases their unbreakable connection, despite Lizzie's challenges, as she lives with cerebral palsy, autism, and is both deaf and blind. Delle Donne expresses the profound impact her sister has had on her life, stating, "My sister's been carrying me my whole life." The commercial not only highlights their extraordinary relationship but also sheds light on the inspiration behind the design of Nike's Zoom UNVRS basketball sneaker, a part of their accessible Flyease line. The UNVRS offers a unique slip-on design with an adjustable strap, catering to those who seek a more accessible and comfortable sporting experience. "Carry Me" premiered during NFL Thanksgiving games and will continue to air throughout the NBA season, delivering a powerful message of love, strength, and inclusivity to audiences worldwide .

Credit:

Locations Assistant - Matt Canon